Graphic Designer Brag Document Example

Q1 2025


Redesigned core brand templates for decks, one-pagers, and reports

Date: January 23, 2025

Company: Offline

Tags: Branding, Design Systems, Templates, Medium

Metrics:

  • Template usage across teams: 90%
  • Design request volume reduced: 25%

Description:

Created a consistent visual system with updated color palettes, typography rules, and reusable layout blocks. Empowered teams to build on-brand materials independently.

Developed asset library for product launch visuals and reusable icons

Date: February 14, 2025

Company: Offline

Tags: Illustration, Asset Design, Creative Production, Small

Metrics:

  • Assets created: 60+
  • Download frequency: 200+ uses

Description:

Designed an icon and visual element library to support product and marketing content. Ensured consistent art direction across teams.

Improved design request system with clearer briefs and tagging

Date: March 6, 2025

Company: Offline

Tags: Design Operations, Process Improvement, Team Efficiency, Medium

Metrics:

  • Turnaround time improved: 30%
  • Missing info in briefs reduced: 50%

Description:

Built a structured form for design requests, including specs, use cases, size formats, and deadlines. Streamlined workflow and prioritization.

Q2 2025


Led creative direction for Workflow Automation launch campaign

Date: April 18, 2025

Company: Offline

Tags: Creative Direction, Campaign Design, Product Launch, Big

Metrics:

  • Assets delivered: 90+
  • Campaign performance uplift: +20% engagement

Description:

Developed the visual identity, created hero graphics, social assets, product visuals, and collaborated with PMM to match visuals with messaging.

Designed new illustration style guidelines for marketing and product

Date: May 21, 2025

Company: Offline

Tags: Illustration, Brand Strategy, Design Systems, Medium

Metrics:

  • Style guide adoption: 100%
  • Consistency issues reduced: 40%

Description:

Built a cohesive style system with illustration rules, mood boards, and usage examples. Unified brand look across functions.

Optimized image formats and export methods for performance and clarity

Date: June 10, 2025

Company: Offline

Tags: Production Design, Optimization, Efficiency, Small

Metrics:

  • File size reduced: 45%
  • Load time improvement: 18%

Description:

Created presets for social, web, and email formats to ensure accessible, lightweight, high-quality assets.

Q3 2025


Redesigned homepage hero and core web visuals for brand refresh

Date: July 15, 2025

Company: Offline

Tags: Web Design, Visual Identity, Brand Refresh, Big

Metrics:

  • Bounce rate improvement: 12%
  • Web conversions increase: 8%

Description:

Created a new visual concept for the homepage hero, revised layout systems, and collaborated with Product and Marketing to align visuals with positioning.

Delivered new sales enablement visual toolkit for pitch decks

Date: August 21, 2025

Company: Offline

Tags: Sales Enablement, Presentation Design, Brand, Medium

Metrics:

  • Deck creation time reduced: 35%
  • SDR/AE usage: 100%

Description:

Built modular slide layouts, icon sets, and illustrated frames that helped sales teams create polished, impactful decks quickly.

Created animations for product demos and feature walkthroughs

Date: September 11, 2025

Company: Offline

Tags: Motion Graphics, Product Marketing, Creative, Small

Metrics:

  • Animation assets created: 12
  • Demo engagement increase: 15%

Description:

Designed short animations illustrating workflow steps, UI improvements, and feature benefits. Enhanced storytelling in demos.

Q4 2025


Owned creative direction and visual identity for Q4 flagship launch

Date: October 16, 2025

Company: Offline

Tags: Creative Direction, Launch, Branding, Big

Metrics:

  • Launch asset turnaround: 100% on time
  • Teams supported: 6

Description:

Developed hero visual concepts, branding elements, product imagery, social assets, and internal launch materials.

Improved accessibility across digital assets with new color contrast and typography rules

Date: November 14, 2025

Company: Offline

Tags: Accessibility, Design Systems, Optimization, Medium

Metrics:

  • WCAG compliance improvement: 30%
  • Updated assets: 50+

Description:

Audited digital design files, adjusted color palettes, improved type hierarchy, and created new accessibility standards for designers.

Built 2026 creative roadmap for brand evolution and tooling upgrades

Date: December 5, 2025

Company: Offline

Tags: Strategy, Creative Leadership, Planning, Beyond

Metrics:

  • Initiative proposals: 10
  • Tools evaluated: 6

Description:

Mapped out strategic creative projects for the next year including new brand elements, motion system updates, and workflow automation.

Kudos


“Your creative direction made the Automation launch unforgettable.”


From: Priya Shah — Director of Product
Date:
April 30, 2025
Impact:
Strengthened product messaging and improved campaign performance.

“The sales toolkit transformed how our team shows the product.”


From: Alyssa Morgan — VP of Sales
Date:
August 28, 2025
Impact:
Elevated pitch quality and reduced prep time significantly.

“The brand refresh visuals really leveled up our web presence.”


From: Daniel Brooks — CEO
Date:
July 30, 2025
Impact:
Helped align modern visuals with the company’s growth.

“Your focus on accessibility raised our design standards across the board.”


From: Hannah Cole — VP of Product
Date:
November 25, 2025
Impact:
Improved usability and compliance for digital experiences.